TradeWind Productions Captures Live Events With AJ-PX270

TradeWind Productions, an Atlanta-area production facility specializing in corporate and event video services, has shot several high-profile live projects since upgrading its camera arsenal.

TradeWind proprietor and veteran shooter Christian Jolly, who built his award-winning company around acquisition with Panasonic pro cameras, chose the AJ-PX270 P2 HD handheld based on its 4:2:2 10-bit color space, integrated lens and advanced features such as high-resolution proxy recording.

“The PX270 is an ideal blend of two body styles, large and small,” Christian said. “It delivers broadcast-quality performance in a standard integrated camera, which is still well-suited for run-and-gun coverage at live events.”

Earlier this year, Christian undertook a series of projects for Positive Athlete, whose signature events are the Positive High School Athlete Awards, celebrating the most positive high school athletes in the group’s inaugural markets of Atlanta and Pittsburgh, PA.

TradeWind’s work for Positive Athlete included live-streaming Athlete Awards banquets, recording to microP2 media for residual use of the footage, and coverage of other activities such as a symposium on concussions.

Hines Ward in TradeWind Productions‘ PX270 video on Vimeo.

“Live streaming is facilitated by the PX270’s HD/SD-SDI out,” Christian said. “I often work alongside shooters with different Panasonic P2 HD or AVCCAM models and, given the PX270’s extensive video control menus, it color matches beautifully with the other cameras.

“The PX270’s high-resolution AVC-Proxy encodes in parallel with higher bandwidth production formats, enabling fast, efficient offline editing. With the camcorder’s proxy recording, I’m able to upload proxies for editing while I’m still on location.”

Christian also cited the PX270’s auto-activated OLED viewfinder, integrated lens and programmable user buttons as “collective time savers.”

Beyond his work for Positive Athlete, Christian has utilized the PX270 on web projects and event coverage for other Atlanta-area businesses.

For more information about Christian’s work, visit www.tradewindproductions.com.

For more about the PX270, see http://www.panasonic.com/business/provideo/AJ-PX270PJ.asp