D.J. Case Shoots Conservation-themed Videos with the AJ-HPX250
For close to 30 years, D.J. Case & Associates (Mishawaka, IN) has provided a complete suite of communications services to federal, state and non-governmental organizations with natural resources mandates. The company’s mission, “Conservation through Communication,” is reflected in the video projects shot by Project Manager Rick Clawson with two AG-HPX250 P2 HD handheld camcorders.
Rick comes by his environmental credentials naturally: his father served as one of Missouri’s endangered species biologists. Prior to joining DJ Case, Rick had worked as a senior TV station director and as a commercial video production manager/director. When DJ Case transitioned to HD video production two years ago, he was able to draw on his past experience with Panasonic DVCPRO camcorders in making the decision to invest in the pair of HPX250s.
“While we evaluated competitive gear, I had established trust in the Panasonic brand,” Rick said, “We gravitated to the HPX250 because of its combination of cost-effectiveness and feature set, especially the superb image capabilities and the 22x wide zoom lens. We liked the layout of the menus and user buttons; overall, we’ve been able to quickly and effectively train our production staff on the camera.”
While not every DJ Case assignment entails video, it is a crucial communications tool and “effective way to engage stakeholders on any given issue,” Rick noted. Two major projects produced over the past year with the HPX250s are a National Fish and Wildlife Foundation’s (NFWF) “Water in the West” video, and a U.S. Fish and Wildlife Service, “North American Waterfowl Management Plan, Action Plan” video.
“Most of our videos have on-line distribution, via web sites and YouTube,” Rick said. “In the case of NFWF, that video was also shown at an annual West Coast fundraiser, and we did a shorter Annual Report video using the same materials.”
Rick is in the midst of a video project depicting the drastic decline of native prairies and wetlands. “This is a two-camera project,” he said. “We typically work in such remote locations that we sometimes bring along our second camera as back-up, but the extensive location work in the prairie states required the two HPX250s.”
DJ Case usually handles project edits at its home office is Mishawaka, but offloads material in the field with Panasonic single-slot and three-slot P2 drives.
For more information about D.J. Case, visit www.djcase.com.
For more information on the HPX250 please visit:http://www.panasonic.com/business/provideo/ag-hpx250pj.asp