Master-Quality HD Production in the Field

As a creative communications and marketing agency that specializes in video production, JPL relies heavily on adaptable, pro video technology that can perform well and capture master-quality, high-definition shots in a variety of environments. JPL produces video material for clients like The Hershey Company, Giant Food Stores, the Pennsylvania Chamber of Business and Industry and Metro Bank. With such high-profile clients, JPL must deliver a compelling video experience.

For several years now, JPL has been using various Panasonic pro video systems to boost the ‘wow’ factor for its customers’ audiences. JPL’s most recent HD multi-camera production system is comprised of four AG-HPX370 P2 HD shoulder-mount camcorders and the AV-HS450N multi-format switcher. This system allows JPL to capture and broadcast business and political events, college graduations and corporate meetings in high definition.

The easy migration within the P2 family of products, combined with a solid performance both in the studio and at off-site events, made the HPX370 camcorders perfect for this application. The HPX370’s master-quality HD production, with 10-bit, 4:2:2, full 1920 x 1080-resolution recording, makes for a flexible yet professional pro video solution.

One especially notable experience for JPL was producing a gubernatorial candidate forum for the Pennsylvania Chamber with the Panasonic multi-cam system that appeared on ABC27 and PCN-TV. Other projects have included the Bucknell University graduation, Giant Food Stores corporate meetings, Pennsylvania Newsmakers weekly TV show, BAE Systems studio shoots and field production, and Hershey’s annual stockholders’ meeting.

A full press release on JPL’s work with Panasonic pro-video equipment is available online, here.

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